Media portfolio


SWISSQUOTE Magazine -
e-Private Banking Magazine

  • Title Profile
  • Publisher
  • Rubrics
  • Readership
  • Publication
  • Circulation
  • Languages
  • Distribution
  • Volume and Format
  • In Brief

Large national publication for finance and economy themes, focussing on the information needs of the ePrivate Banker. Ideal media choice for reaching high income male individuals who invest large shares of their free assets individually and online.

SWISSQUOTE, Switzerlands leading online bank (market share +50 %).

Investor information dossier.  30 % of the magazine volume is dedicated to through information on a important investment topic.

Plus Swiss economy, international forecast, Swiss companies, investment tipps by specialists, company portraits and market insights.

Plus lifestyle themes with  rubrics of high tech, sport, mobility, travel, lifestyle, fashion.


81 % of the SWISSQUOTE clients are men, 42 years is the average age. They live in urban areas / city.

The Online-Trader (MACH Consumer 2-2011) is a highly attractive advertising target group.

Hihghest income category CHF 8000 +: 66,3 %; highest education: 60.3 %, young with a share of 34,1 % aged between 30 and 39 years.

6 issues per year.

23.02.2012

26.04.2012

28.06.2012

06.09.2012

18.10.2012

06.12.2012

 

47’561 copies WEMF/REMP certified circulation (60’001 copies print run).

¾ German language version,
¼ French language version.

Subscriptions (client subscriptions, paid and free subscriptions), Kiosk, additional circulation for new ePrivate Banking clients, events, reserve.

 

84 – 100 pages,
20 x 26 cm, adhesive binding.

Broad reach finance magazine, addressing the national readership at home. With relevant information for the personal investment strategies plus the exciting lifestyle pages for urban affluent men.